aegis

aegis [ EE-jis ]
 noun ]
 MEANING :
 1. protection; support: under the imperial aegis
2. Classical Mythology. the shield or breastplate of Zeus or Athena, bearing at its centre the head of the Gorgon.
 USAGE EXAMPLE 1 :
 The GATT talks, held under the aegis of the WTO, promises the world a more equitable trading regime between the developing and developed countries.
 USAGE EXAMPLE 2 :
 Kirsti Paakkanen, a stalwart of Finland's advertising world, was persuaded out of retirement to buy Marimekko from Amer for a song and under her aegis the company prospered, tapping new export markets.

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